Laying the Groundwork
- Research & Strategy: Conducted in-depth research on Thailand’s visa services, the competitive landscape, and the pain points of international clients.
- Client Understanding: Analyzed ATP’s current offerings and their target audience, ensuring the website would cater to both individuals and businesses.
- Visual Brand Alignment: Ensured the website adhered to ATP’s branding guidelines, incorporating a modern yet approachable theme.
Crafting the Website Structure
- Homepage:
- Designed to captivate visitors with a professional, concise overview of services.
- Integrated visually striking sections for each service, encouraging users to explore further.
- Included a hero banner with ATP’s motto: Your Gateway to Global Opportunities.
- Featured testimonials from satisfied clients to build trust.
- About Page:
- Highlighted ATP’s journey since 2002, its core values, and its expertise.
- Positioned the company as a reliable partner for global immigration needs.
- Services Pages:
- Dedicated pages for each visa type (e.g., Retirement Visa, Marriage Visa, Thai Work Permit), offering detailed explanations and actionable steps.
- Embedded contact forms for quick inquiries.
- Used infographics to simplify complex processes, ensuring clarity for international clients.
- Blog Section:
- Created a vibrant, user-friendly space for sharing updates on visa regulations, travel tips, and common immigration challenges.
- Floating Buttons:
- Added persistent buttons for call, location, WhatsApp, and Line, ensuring users can connect instantly from any page.
- Error 404 Page:
- Designed a visually aligned, friendly page with clear navigation options to guide lost users back to relevant sections.
- Designed a visually aligned, friendly page with clear navigation options to guide lost users back to relevant sections.
Content Creation
- SEO-Optimized Copywriting: Wrote engaging, keyword-rich content to improve the website’s searchability and draw in international traffic.
- Client-Centric Tone: Focused on empathy, clarity, and professionalism to resonate with ATP’s diverse clientele.
- Visual Storytelling: Incorporated client success stories, streamlined infographics, and compelling calls to action to maintain engagement.
Seamless Execution
- Delivered the first draft after consolidating client inputs over WhatsApp.
- Despite limited direct interaction, ensured every detail aligned with ATP’s vision, from design aesthetics to content flow.
- Client feedback was overwhelmingly positive, with no revisions required, showcasing the depth of understanding and execution excellence.