Onescan Imaging Centre - Website - BrandKob : Simply Creative

Website Design and Development of a Diagnostic Centre - Onescan Imaging Centre - BrandKob Portfolio Image
Appointment Booking Website - Onescan Imaging Centre
01.

Company
Profile

Onescan
Imaging
Centre,
located
in
Yamuna
Vihar,
is
a
premier
healthcare
provider
specializing
in
ultrasound
and
X-ray
tests.
The
center
has
built
a
strong
reputation
for
offering
reliable
medical
services,
prioritizing
quality
care,
compassion,
and
safety.
One
of
the
main
goals
of
Onescan
Imaging
Centre
is
to
address
the
issue
of
limited
medical
access
in
the
region
by
providing
easy
access
to
top
professionals
and
state-of-the-art
diagnostic
tools.


Their
human-centered
approach
is
designed
to
make
patients
feel
at
ease
while
ensuring
they
receive
the
most
accurate
results.
Onescan’s
commitment
to
excellence
in
healthcare
has
made
them
a
trusted
name
in
the
community,
providing
not
just
advanced
technologies
but
also
a
personalized
approach
to
each
patient’s
needs.
Website Design and Development of a Diagnostic Centre - Onescan Imaging Centre - BrandKob Portfolio Image
Onescan Imaging Centre – Website
02.

The
Brief

Onescan
Imaging
Centre
approached
BrandKob
to
establish
an
online
presence
that
clearly
communicated
their
core
values
and
service
offerings.
The
center
wanted
an
appointment
booking
website
that
was
both
clean
and
visually
appealing,
while
also
being
easy
to
navigate.
Their
primary
goal
was
to
build
trust
with
potential
patients
by
delivering
a
clear
and
professional
image
of
their
services.


The
website
needed
to
showcase:


Detailed
descriptions
of
each
service,
such
as
ultrasound
and
X-ray
tests,
to
educate
visitors.


Clear
information
on
the
facilities
at
Onescan
Imaging
Centre
to
help
patients
understand
the
value
they
would
receive.


A
seamless
appointment
booking
form
for
each
service,
making
it
easier
for
patients
to
schedule
their
visits.


Overall,
the
website
had
to
reflect
trust,
dependability,
and
the
human-centered
approach
of
Onescan
Imaging
Centre.
Website Design and Development of a Diagnostic Centre - Onescan Imaging Centre - BrandKob Portfolio Image
Website Design and Development of a Diagnostic Centre - Onescan Imaging Centre - BrandKob Portfolio Image
03.

The Approach

Understanding the Core Values of Onescan Imaging Centre

Our first step was to deeply understand Onescan’s core values: trust, reliability, and compassion.

  • Insights and Representation:
    We collaborated with their team to ensure the website embodied patient safety and cutting-edge technology.
  • Patient-Centric Approach:
    Recognizing the need for a stress-free online experience, we focused on creating an easy-to-navigate platform for patients seeking medical services.



Designing a Clean and Professional User Interface

We prioritized professionalism and user-friendliness in the website’s design.

  • Visual Aesthetic:
    A soothing color palette was chosen to inspire trust and calmness, reflecting the compassionate ethos of Onescan’s services.
  • Clear Presentation:
    Service pages for ultrasound and X-ray tests were designed to provide detailed, easy-to-scan information:
    • Types of tests offered.
    • Preparation requirements.
    • Turnaround times for results.



Seamless Appointment Booking Integration

A user-friendly online booking system was developed to simplify the process for patients.

  • Intuitive Design:
    The booking forms were crafted to minimize user effort, requiring only essential details.
  • Direct Scheduling:
    Patients could easily book appointments for specific services, such as ultrasound or X-ray tests, directly through the website.



Content Creation and Copywriting

The website’s content was tailored to resonate with Onescan’s human-centered approach.

  • Key Messaging:
    Highlighting the center’s core commitments:
    • Accuracy and reliability in diagnostics.
    • Compassionate care for every patient.
    • Advanced technology for high-quality results.
  • Accessible Information:
    Service descriptions were written in a clear and simple manner, ensuring even those with limited medical knowledge could feel confident about the procedures.



Testing and Final Adjustments

Thorough testing was conducted to ensure a flawless user experience.

  • Smooth Interactions:
    Every feature, from appointment booking to site navigation, was evaluated for ease and efficiency.
  • Reflections of Trust:
    The final website mirrored the ease of access and reliability that Onescan Imaging Centre embodies in its services.
Website Design and Development of a Diagnostic Centre - Onescan Imaging Centre - BrandKob Portfolio Image
Website Design and Development of a Diagnostic Centre - Onescan Imaging Centre - BrandKob Portfolio Image
Website Design and Development of a Diagnostic Centre - Onescan Imaging Centre - BrandKob Portfolio Image
04.

The
Outcome

User-Friendly
Design:
The
website
features
a
clean
and
professional
design
that
makes
it
easy
for
patients
to
learn
about
services
and
book
appointments.


Seamless
Appointment
System:
Patients
can
book
ultrasound
and
X-ray
tests
through
an
easy-to-use,
integrated
online
booking
form.


Clear
Service
Descriptions:
Detailed,
yet
simple
descriptions
of
the
center’s
services,
providing
valuable
information
for
visitors.


Compassionate
Branding:
The
website
reflects
Onescan’s
commitment
to
compassionate,
human-centered
care.
We
had
been
looking
for
a
way
to
streamline
our
patient
appointments
and
provide
a
more
professional
online
presence.
BrandKob
did
an
incredible
job
of
not
only
designing
a
website
that
looks
great
but
also
making
sure
it’s
easy
for
our
patients
to
book
their
appointments.
We’ve
received
many
positive
comments
from
our
patients
about
how
easy
it
is
to
navigate
and
how
professional
the
website
looks.
It
truly
reflects
our
values
of
trust
and
dependability.
Dr. Arvind Aggarwal
Managing
DIrector
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